Where AI meets
user-centered design.

I turn fragmented products into cohesive platforms, reactive design teams into strategic partners, and ambitious ideas into systems that scale. 10+ years across enterprise SaaS, consumer, AI, and defense.

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WHAT I DO BEST

My Expertise

Product Design

Simplify what's complicated. End-to-end product design across web, mobile, and enterprise SaaS. Deep craft in workflows, information architecture, interaction detail, and the discipline of shipping.

AI Strategy

Design for a new interaction model. Five years designing AI-powered products across enterprise security, defense, and analyst tooling. Focused on making AI feel trustworthy, useful, and invisible when it needs to be.

Design Leadership

Build the team, raise the bar. Scaling design orgs from reactive service desks into strategic product partners. Hiring, mentorship, critique culture, design governance, and cross-functional influence across engineering, product, and executive teams.

Brand Identity

Position the brand. Full rebrands from concept to launch. Logo systems, voice, color, visual identity, and marketing surfaces, treating brand and product as one system rather than two departments.

PORTFOLIO

Select Case Studies

NEW
Discover my creative works on Dribbble
Unification Reimagined
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A Redesign That Moved Every Number
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AI-Driven Code Remediation
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Reimagining nexVortex
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Building a Flagship from Zero
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Before the Boom
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Nice to meet you.

Hey, I'm Michael, your next design leader.

I lead product design teams through the hard parts. Fragmented platforms. Reactive cultures. Acquisitions that never got integrated. Ambitious roadmaps without the research or systems to back them up. That's where my strongest work has been. Over 10+ years, I've built four design systems from scratch, partnered on three full rebrands, and shipped AI products across enterprise security, defense, and analyst tooling. I'm happiest at the intersection of user needs and business goals, and I believe the simplest solution is almost always the best. I think in systems, care deeply about craft, and am equally at home setting vision with executives or pushing pixels in Figma.

Michael Fraino

Director of Product Design at Veracode
TRUSTED BY

Leading Brands

Rave Reviews

Customer Testimonials

"Business is moving more digital everyday, and in the digital world Mike Fraino is a wizard. With a great eye for design and the technical skills to bring his vision to life, Mike is a perfect “one-two” punch for any company looking to revamp their online image. Mike gave us multiple options, and worked with us during a hectic time for our company. He was flexible, feasible, and a pleasure to work with. 10 out of 10, would employ again."

Jacob Ellenburg

VP of Communications at Digital Envoy

"Mike is an incredibly talented designer who was easy to work with, highly professional, and captured exactly what our company was looking for in designing two brand new corporate websites. He listened to our ideas, asked questions about what we were trying to accomplish, and really made sure that he understood our goals before getting to work, and we could not be happier with the outcome. I would absolutely recommend him to anyone and would definitely work with him again!"

Mike Ghanem

Director of Marketing Ops at Selene Finance

"Mike did an outstanding job designing our website. He was easy to work with, listened to our needs, and delivered great results promptly. His attentive approach, creative talent, and efficient delivery made working with him a fantastic experience."

Josh Slattery

VP, Technology Sales at Vertosoft